Wednesday, June 15, 2011
Motor insurance electrical pin outs in the new competition cycles
⊙ Reporter Mr. Yu Yong Huang leilei 0 edit control channels, save fees on their own electrical distribution mode, is becoming more and more domestic property casualty companies competing for the HotSpot. And as protection, safe, Turbo, Earth, balance, and other property casualty companies with telephone car insurance, market competition has become increasingly heated. Telephone car insurance from advent to present two or three years, gave the market the momentum of admiration. According to the reporter about this year, motor insurance distribution business of many casualty companies achieve blowout. Only a quarter of the year, protection of electrical distribution vehicle insurance premium revenue increased by 549.4%, and the growth has been considerably more than the traditional car insurance sales channels, and peace, balance and other property casualty company of electrical distribution business growth acceleration of rendering. Recommended reading insurance weekly: protection listed 3.8 billion sold "China smell Department" assets town residents endowment insurance pilot a quarter Bank agent premium income decline 15% cast even insurance fell out of May average income-2.67% insurance professional intermediary high growth gradually into main channel Qian April foreign insurance enterprises share fell below 3% deciphered fuck disk password master main trends in fact, car insurance electric pin good of sales prospects, also is the home Casualty Company constantly raise electric pin channel of within health power is located. "At present, many drastic development of insurance companies car insurance sales, not by chance. On the surface are due to changes on operation and management, and essentially is automobile insurance changes in the external environment-related. "One industry source said. However, behind the good market prospects, the major property companies face regulatory price unity, homogeneity of insurance products, channels, intense competition situation. "2011 telephone car insurance market has entered a new round of rapid growth period, but in the overall market has widened, while competition between each other within the industry is also growing, catalytic entered a new cycle of competition in the industry. "A casualty company told journalists. Of course, how to find a way to avoid the homogenization of competition to achieve differentiated brand marketing system, new issues have become a sales channel development. Thus, in 2011, protection of electric PIN many casualty companies in the automobile insurance claims, such as services and telephone specification for full upgrade, seeks to create a differentiated competitive advantage. The industry believes that telephone car insurance industry over the past few years of accumulation, ushered in a blowout, the size of the market showing the geometric growth, but in the case of difference in price is to be insured, can provide more effective, caring, and thoughtful service was development of long life of good road. As the demand for customer service diversified and personalized rising, continuing to meet customer needs, thereby enhancing customer loyalty and renewal rate, has become a key to the success of telephone car insurance market.