New China life insurance return to the origin of insurance highlights regional market competitivene32

Han Wei September this year, the Xinhua life insurance is about to usher in a 15 birthday. Just a 15-year period, Xinhua life insurance annual premiums of more than 93 billion, total assets exceeded 300 billion, 17 million total customers, occupies an important place in the domestic life insurance market. Today's achievements can, fundamentally benefited from the Xinhua life insurance insisted on according to the life insurance business law, always led by the life insurance business, insurance protection function into full play, achieving considerable progress in all areas, forming a growing regional market competitiveness. Recommended reading insurance weekly: increased warehouse investment over 30,000,000,004 months insurance funded deposits moved near billions of cast even insurance May then case Waterloo income differentiation country life cast even insurance success escape top 5 name foreign executives joined China peace Qian May Beijing insurance intermediary was penalty million history with shares mass insurance holding 20% Qiming: shocks city in the how mining Daniel unit currently, Xinhua life of branch, and center support company, and support company, and marketing service has over 1450 home, throughout country, construction has wide cover, and wide area, and longitudinal deepening of institutions network and service positions. Not only serve the country more than 17 million customers, and provide coverage for new customers on customer life-cycle of life insurance products and risk management services. Perfection of the network, won the primary for Xinhua life insurance rising of rapid expansion of the market for a low cost and head start advantage. In 34 branches throughout the country, Xinhua life insurance in Shanghai, Beijing, Guangdong, particularly eye-catching performance in the three places, become a system worthy of the "troika" and "big engine", in Beijing, Tianjin and Hebei province and Yangtze River Delta and Pearl River Delta in the three largest insurance frontiers formed a significant competitive advantage. In 2010, total premiums have been billions of Beijing Branch, Guangdong, Shanghai Branch is close to 8 billion. Premium ranked fourth to tenth place are: Henan, Hubei, Sichuan, Shandong, Jiangsu, Hunan, Hebei. Total premium is between 3.5 billion to 7 billion. Judging from all over the market share rankings, in Beijing, Hubei and Hunan Xinhua life insurance market share in the three places were ranked second, became the leading market force; in Guangdong, Shanghai, Tianjin, Chongqing, Shaanxi, Inner Mongolia, Ningxia, Qinghai, and ranked third in market share in Hainan, among the first camp. Worth noting is that Xinhua life insurance in the prefecture-level city's market competitiveness is also increasingly strong. Foshan, Dongguan, Erdos (600,295, unit), xiaogan, Yantai, Weifang, Taian, yuncheng, bayannaoer and xianyang ten cities, top ten respectively insurance business, the annual standard premiums range from 60 million to 150 million. Dongguan, Foshan, Jilin, xianyang, Yantai, Baoding, Zhongshan, ten in Luoyang City, Maoming, Nantong, respectively top ten Bank to pay the premium, annual premiums from 85 million to 300 million. Jingzhou, Foshan, Dongguan and Yantai, Baoding, zhoukou, Nantong, xiangfan, zhumadian, Weifang top ten top ten urban scale premium;, Yantai, Dongguan, Foshan, Jingzhou, Baoding, Weifang, Nantong, comprehensive standard of xiaogan, xianyang, Taian ten city names top ten. The County (district) level's rapid rise, is also a powerful boost with new China life insurance business of extraordinary development. In 2005, four level Xinhua life insurance only 140,000 in monthly average capacity, after several years of development, monthly average capacity reached 540,000, 285% per cent. Jinyang Beijing Haidian District, Shunde, Guangdong, Tianjin, Guangdong Tianhe district, Dongguan, Guangdong, Inner Mongolia Erdos this part of this part, this part of Chaoyang, Jilin, Hainan Haikou, Shanghai Jing an, Tianjin Tanggu out top ten column within the system, are more than 40 million annual individual service platform. Beijing Haidian is often win without failure, a unique, premium platform exceeded 400 million, and writing a myth of life insurance marketing industry. At the same time, around four level building, new China life insurance is committed to capacity-building, business development, customer service, risk management and control capacity enhancement, tapping four level potential, improving the ability to achieve integrated management. Insurance Association of China, Beijing technology and business University, Department of insurance Director Professor Wang Xujin was convinced that, in the case of institutions number less than peers, Xinhua insurance achieved a premium lead, suggesting that Xinhua insurance branches at all levels of job market competition goes far beyond the capacity and regional counterparts. Prominence of regional competitiveness, implemented for a new China life insurance life insurance business-led business strategy has laid a solid foundation. One is, the rise of prefecture-level city, has become the Xinhua life insurance "own talent hematopoietic system" inexhaustible. It is learnt that, faced with growing high-end talent competition, Xinhua life insurance a large number of talents from the municipal authority has been reused in more and more, become important symbol of competitiveness in the market. Recently, members of the provincial branch of the Xinhua life insurance promoted using team 90% are derived from local local cadres, more than half of the branch of the senior management cadre from municipal bodies, and remarkable achievements. A few days ago, Xinhua life insurance Procyon Studio, Chairman of the current business strategy boils down to: "around a central, based on two supporting points, go with the two main trends". "One Center" is the full implementation of customer-centric business strategies, determined according to the company's strategy, product strategy, sales strategy, asset management strategies, institutional strategies; established covering customer life-cycle of product chains and service chain. "The two support points" accelerate innovation changes and return to the origin of insurance, respectively, resource-intensive and environment-friendly development path, firm value growth, realize scientific development. "Two trends" are the two major trends of China's urbanization and ageing, expand market space, seek to seize the commanding heights of the new round of competition. This is not difficult to see, new China life insurance "road to change" the direction is clear, strategies are more specific and perfect. 15 anniversary, this is a thick product sends thinly, poised for "journey of hope".